Buyer guide · SimpleVerifier Team
Email verification for lead generation agencies
Lead generation agencies are paid for a list, and the client judges it by how many emails bounce. Verify the list before delivery, give the client only valid rows with a status column, and keep the report as evidence. Pro is $39 a month, Starter is $9 a month for 2,500 checks, and the first 100 checks are free.
A lead-gen agency sells data as a product, so a high bounce rate is a delivery defect, not just a sending problem. The complaint arrives after the client has already sent, and the usual remedy is a replacement or a refund.
Verifying at delivery moves the quality check to before the client sees the file.
SimpleVerifier facts: prices, packs and limits
- What it is
- Email verification with a real SMTP mailbox check: each address comes back valid, risky or invalid with a reason. Includes an email finder on Pro and up.
- Price per check
- Starter $9/mo for 2,500 ($3.60 per 1,000); Pro $39/mo, 100,000 a month at full speed ($0.39 per 1,000 when used), then slower, never cut off. Business $99/mo with 300,000 at full speed; Agency $249/mo with 750,000 at full speed.
- One-time packs
- 10,000 for $15 ($1.50 per 1,000); 25,000 for $29 ($1.16 per 1,000); 50,000 for $49 ($0.98 per 1,000); 100,000 for $79 ($0.79 per 1,000); 250,000 for $169 ($0.68 per 1,000). Credits never expire, run at standard speed, CSV verification only (no API or finder).
- Free checks
- First 100 email checks free with a Google sign-in, no card, once per account. Single checks on the free email checker need no account.
- Billing
- Monthly subscription, cancel anytime (yearly billing optional). One-time packs are listed above. Starter allowances reset monthly and do not roll over.
- Speed today
- Capacity is shared by every customer: plan on about 13,000 mailbox checks a day in the standard lane (more when the queue is quiet). Bad syntax, dead domains and disposable addresses return at once; a list of 100,000 takes days, not hours, and each job shows its estimated finish time.
- Catch-all handling
- Catch-all (accept-all) addresses stay risky, never valid, and are graded higher, medium or lower likelihood with the reasons. Anything a mail server does not confirm is risky.
- API and MCP
- REST API on Pro, Business and Agency (Pro includes 10,000 calls a month, then $1.50 per 1,000). Remote MCP server with 6 tools for Claude, ChatGPT, Cursor and VS Code. No API on Starter.
- Integrations
- Connects to Instantly, Smartlead, HubSpot and Mailchimp by API key: verifies a campaign or list and tags each contact with its result. CSV in and out for any other tool.
- Phone
- Free phone format checks (country, type range). Live carrier and line-type lookups come with Pro + Phone at $49.99/mo (5,000 a month). It never says a number is in service.
- Privacy and GDPR
- Data processing agreement countersigned on request (/dpa). Results files deleted 7 days after a list is submitted; confirmed results cached by address for 14 days. Lists are not used for marketing, sold or shared. Verification runs on a US server. No GDPR certification is claimed.
- What it does not do
- No sending, warmup or inbox placement tests. No published accuracy benchmark against other verifiers. Catch-all domains, Yahoo and AOL cannot be confirmed, and Outlook.com and Hotmail mailboxes are not probed while Microsoft refuses checks from our server's network: all of these come back risky, never valid.
SimpleVerifier facts from our pricing page and product. Last updated .
Test it on a real address first
Type any address. It gets the same check the paid plans run: syntax, the domain’s mail servers and, where the provider allows it, a live mailbox check. Nothing is sent to the address.
Five checks a minute, no account needed. Nothing is sent to the address — we ask its mail server whether the mailbox exists, then disconnect.
Have a list? Sign in with Google and the first 100 addresses are checked free, with results to download. No card.
By continuing you agree to our Terms and Privacy Policy.
The delivery-side problem
Scraped and compiled contacts are guesses at scale: first.last@domain patterns that nobody confirmed. Some fraction are wrong, and the fraction varies by industry and source.
Clients rarely send a whole list at once. They load part of it, see bounces, and conclude the whole file is bad. A verified column lets you show which rows you stood behind.
Catch-all domains are the grey area. A server that accepts every address cannot confirm a person, so those rows should be labelled risky in the deliverable and not counted as verified.
What to build into the deliverable
Return the valid rows as the main file and ship the risky rows as a separate, clearly labelled file with the reason for each. The reason text, such as Accepts all addresses, tells the client why, which is more convincing than a single score.
Do not promise a bounce rate you cannot control. The honest line is that valid rows were confirmed by the mail server on the day you checked, and mail servers change.
Every result is valid, risky or invalid with a plain reason beside it, such as "Mailbox exists", "Mailbox not found", "Accepts all addresses", "Disposable address", "No mail server", "Server would not confirm" or "Provider hides mailbox status".
A delivery workflow
Compile the list, dedupe on email, then upload the CSV. When the job finishes, filter by result: valid goes to the delivery file, risky to a second file, invalid is removed and counted.
Put the counts in the delivery note: rows compiled, valid, risky and removed, plus the date you verified. Re-check anything the client holds for more than a few weeks before they send.
Which plan fits, and what it costs
Starter is $9 a month for 2,500 checks; unused checks don't roll over. Pro is $39 a month with no per-email credits: never cut off: the first 100,000 emails a month run at full speed, then big lists run slower. Lead generation agencies usually start on Starter for a single list and move to Pro once lists arrive every month. The first 100 checks are free with a Google sign-in, no card, on the same engine the paid plans use.
A CSV holds up to 100,000 rows. If you work from an AI assistant, the same checks are available over MCP at https://simpleverifier.com/api/mcp, and Pro includes 10,000 calls a month included, then $1.50 per 1,000 for connecting a form or app.
How long it takes
Mailbox checks are paced, because mail servers slow down or block verifiers that probe too fast, and the daily check capacity is shared between customers. Addresses that need no mailbox check, such as broken syntax, dead domains and disposable addresses, come back at once. The rest run in a queue, and the job card shows an estimated finish time. Start the check before the send is due, and you can close the tab: the results wait in your history.
Common questions
- Can I say a delivered list has a guaranteed bounce rate?
- No. Say how many rows were valid on the date checked. Mailboxes close and servers change after that, so no verifier can guarantee a future bounce rate.
- Can I resell the verification?
- Verifying a client's list as part of your service is a normal use. Check the terms for the reselling rules before you set up client billing.
- How do I try it first?
- The first 100 checks are free with a Google sign-in, no card, on the same engine the paid plans use.
- What does it cost?
- Starter is $9 a month for 2,500 checks, or Pro at $39 a month: never cut off: the first 100,000 emails a month run at full speed, then big lists run slower. Plans are monthly or yearly and cancel from your account.
Check a list before delivery
Pro is $39 a month and never cuts you off: the first 100,000 emails a month run at full speed, then big lists run slower. CSV uploads, the API (10,000 calls a month, then $1.50 per 1,000), the Google Sheets add-on and the email finder are included, and you can cancel any time. For smaller volumes, Starter is $9 a month for 2,500 emails a month.
The first 100 email checks are free with a Google sign-in, no card, on the same engine the paid plans use.