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Instantly leads to email list: bounced and unsubscribed into a suppression file

In short: Reads an Instantly leads CSV, reads Lead Status (bounced, unsubscribed, replied, completed), Interest Status (interested, meeting booked, not interested) and Verification Status (invalid, risky, catch-all), and splits it into reusable leads and a suppression file. Limit: Instantly doesn't publish its CSV headings; Lead Status, Interest Status and Verification Status are found by name from an inferred list, so check the notes above the result.

Download the leads from an Instantly campaign as CSV and upload it here. Bounced, unsubscribed and invalid leads always go to the suppression file; replied, interested and not-interested leads go there too by default. The completed and contacted leads left are the ones safe to re-use. Check them live before the next campaign.

Price: this tool is free. Checking a whole email list is from $9/mo, and the first 100 checks are free with Google, no card. See pricing

Runs in your browser. Nothing is uploaded.
Options
Sample result from the Instantly leads to email list
Show the sample result as

Sample result

7 Instantly rows: 2 leads to re-use, 5 in the suppression file.

Addresses
2 to re-use
Bounced or unsubscribed
2
Invalid
1

What this means for you

A completed lead didn't bounce then; inboxes still close later.

Next step:Verify the cleaned list
  • Lead Status read
  • Interest Status read
  • Verification Status read
  • Suppression file to import
  • Instantly
  • Suppression
  • CSV

By SimpleVerifier Team · Last updated · Runs in your browser; nothing you paste is sent to us

How do I check the reusable leads before the next campaign?

  1. Download the reusable leads here.
  2. Upload them at /verify. Every address gets a live mailbox check, and valid, risky and invalid download as separate files; catch-all domains are marked. The first 100 email checks are free with a Google sign-in, no card.
  3. Upload only the valid file to the new campaign.
Check the addresses

How do I build a suppression list from an Instantly export?

  1. In Instantly, open the campaign's Leads tab, filter by status if you like, select the leads and click Download as CSV.
  2. Upload the CSV here, or paste it. Several campaign downloads can be combined; repeats merge.
  3. Choose what to set aside besides bounces, unsubscribes and invalid: replied or interested (on), not interested (on), risky and catch-all, role addresses.
  4. Download the reusable leads and the suppression file. Upload the suppression file to Instantly's blocklist and every other tool you send from.

Example

You enter
An Instantly leads download with 7 rows: Lead Status Completed, Bounced, Unsubscribed, Replied (twice), Contacted and Not yet contacted, Interest Status Meeting booked and Not interested, Verification Status with one Invalid and one Catch-all.
You get
2 leads safe to re-use (the catch-all one marked risky) and a 5-lead suppression file: bounced, unsubscribed, invalid, the meeting booked and the not interested reply.
Limits
Runs in your browser with no row cap; an uploaded file can be up to 25 MB.

Which Instantly statuses go where?

Bounced and Unsubscribed lead statuses, and an Invalid verification status, always go to the suppression file. Replied leads and an interest status of Interested, Meeting booked or Won are set aside as engaged; Not interested, Wrong person and Lost as said no. Not yet contacted, Contacted and Completed leads stay in the reusable list, and Risky or Catch-all verification is kept and shown unless you tick the option.

Why check leads that already went through a sequence?

A Completed lead didn't bounce when it was mailed, but inboxes close as people change jobs, and catch-all leads were never proven in the first place. Re-running a stale list is how a campaign that was fine last quarter hits a bounce rate that hurts the sending domains. A live mailbox check finds the ones that closed.

Who uses this tool, and for what?

Cold email agencies
Keep one suppression file per client across Instantly workspaces and other sequencers.
SDRs
Recycle completed leads into a new campaign without the bounces, unsubscribes and people who said no.
Founders
Move off Instantly with the suppression list intact.

What can’t this tool tell you?

  • Instantly doesn't publish its CSV headings; Lead Status, Interest Status and Verification Status are found by name from an inferred list, so check the notes above the result.
  • Leads on Instantly's workspace blocklist but not in this campaign won't be in the file; export the blocklist too and merge it.
  • It can't tell which addresses have a working inbox today; that needs a live mailbox check.

Common questions

Which columns does it read?
Email, Lead Status, Interest Status, Verification Status and Campaign Name when present, found by name. The notes above the result say which were found.
Can I use it with an Instantly CRM leads export?
Yes, if the file has an email column. Without a status column nobody can be set aside as bounced, and the notes say so.
Is my lead list uploaded?
No. The file is read in your browser. Nothing is sent unless you choose to check the addresses afterwards.

Sources

A tidy list can still be full of dead addresses.

Extracting, deduplicating and syntax checks all work on the text of an address. None of them can tell whether the mailbox exists. Only the server that hosts it can answer that, through an SMTP check, and that is what the paid product does.

  • Upload the cleaned file as it is: CSVs up to 100,000 rows
  • A real SMTP mailbox check on every row, with catch-all detection
  • Small list? Starter at $9/mo covers 2,500 emails a month, cancel anytime

Plans from $9 a month, cancel anytime, no contract. Sign in with Google and your first 100 email checks are free, no card. The free tools stay free either way.

Clean your next list before it bounces

100 free email checks when you sign in with Google, no card. Then monthly plans from $9, or one flat price with fair use, never cut off.

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